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Kakapo Analytics

Traffic Sources & Referrers

Where your visitors really come from.

Kakapo Analytics automatically categorizes each visit by its source—organic search, social media, referrals, or direct traffic. This lets you see which channels are really making a difference.

Sources & referrers

Classified sources, detected search engines and referring hosts for the period.

SegmentDirect visits only

What "Traffic Sources & Referrers" Offers

Sources, Referrers, and Channels
Search Engines vs. Social Media vs. Direct Traffic
Campaign Assignment
Trends by Channel

Here's how it works

1

Source is detected

2

Channel Assigned

3

Analyzed in the report

Frequently Asked Questions About Traffic Sources & Referrers

Does KakapoWP recognize organic search?
Yes, search engine traffic is automatically tracked and reported as an organic channel.
Does this work without cookies?
Yes. The source is identified anonymously based on the referrer information from the request.
Can I track individual campaigns?
Yes, campaigns are tracked separately using UTM parameters.

Additional Analytics Features

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